The Online
Brand Directory

Welcome to DTC et cetera, the ultimate guide to the best Direct to Consumer Brands on the internet. All the hottest DTC (D2C) brands in one place.

Brand Of The Day

rootine

Rootine focuses on delivering a personalized experience that is convenient for you. From a simple at-home test to a full, 1:1 micronutrients program based on your specific needs. Our technology and service team will work with your healthcare professional to ensure you are receiving the best care through every step, and monitor your health progress digitally - no in-person visits required.

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Hottest Brands Right Now

The Honest Company
Baby

The Honest Company was founded by Jessica Alba in 2011 and is headquartered in Los Angeles, California. The company sells over 100 products including diapers, baby and personal care products, home cleaning and wellness products, and body care products. Honest is known for their corporate culture, marketing tactics, and environmental activism.

Lume Cube
Fitness & Outdoors

Lume Cube is a tiny cube with big performance. The smart, connected light source brings powerful lighting to your phone, GoPro and camera and delivers pro-lighting results without the need for bulky, heavy equipment or expensive studio setups.

Empathy wines
CPG

Empathy Wines, co-founded by wine industry expert Gary Vaynerchuk, offers three easy-to-choose options year-round. With a heart logo, the brand provides exceptional quality wine without the confusion of traditional wine shopping.

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