The Honest Company

The Honest Company was founded by Jessica Alba in 2011 and is headquartered in Los Angeles, California. The company sells over 100 products including diapers, baby and personal care products, home cleaning and wellness products, and body care products. Honest is known for their corporate culture, marketing tactics, and environmental activism.

Category
Baby
Socials
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100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

The Honest Company on Socials

Popular Products

About The Honest Company

The Honest Company Pros & Cons according to customers

Pros
Cons

The Honest Company's Shipping Policy

The Honest Company's Return Policy

DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
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This brand offers products that are on the pricey side.
Sustainability Score
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100
This brand offers products that are on the pricey side.
Quality Score
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This brand offers products that are on the pricey side.
DTCetc Score
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100
This brand offers products that are on the pricey side.
Target Audience

Stereotype

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Brands Like The Honest Company

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Happiest Baby

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