care/of

care/of is a smart vitamin brand that delivers vitamins in a smarter way. We're not just about mega doses and empty promises, our nutrient-rich formulas are formulated by experts, personalized and fractionated into essentials, and delivered fresh to your door each month.

Category
Wellness
Specialty
Socials
78.33333333333333
/
100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
No items found.

DTCetc’s Take

care/of on Socials

View this profile on Instagram

care/of (@care/of) • Instagram photos and videos

Popular Products

About care/of

Care/of Vitamins was founded in 2016 by friends Craig Elbert and Akash Shah with the mission to make taking daily vitamins easier and more enjoyable. Their unique service assesses a user's lifestyle and recommends personalized vitamins and supplements that are delivered to their door every month. Care/of has been featured in multiple publications and is now available in Target. Their website is easy to navigate and they offer multiple promotions for customers. They also have a phone app that reminds users to take and track their vitamins and rewards them for doing so. All of their supplements are sustainably sourced and the vitamin packs are biodegradable.

care/of Pros & Cons according to customers

Pros
  • Personalization process is detailed and helps pinpoint individual needs.
  • Packaging is beautiful, compostable, and convenient for travel.
  • App helps build healthy habits and offers rewards for tracking usage.
  • Quality seems to be good and vegan options are available.
  • Subscription reduces cost of buying vitamins separately.
  • Individual packs are convenient and help establish a routine.
  • Customer service is excellent.
  • Protein powder and gut powders are of high quality and taste good.
Cons
  • Nothing negative to report on just yet, stay tuned!

care/of's Shipping Policy

Care/of currently ships to the US and Canada. Domestic US orders typically take 3 to 5 days and orders to Canada take 3 to 10 days. Monthly orders under $20 will incur an $8 shipping fee. For purchases over $20, domestic US orders will receive free shipping, while Canadian orders will receive a discounted shipping fee. Updates on shipping regulations can be found on Care/of's Instagram page.

care/of's Return Policy

Care/of offers a 30-day return policy for its vitamins. If you are unsatisfied with your first package, you can email the Care Team within 30 days of delivery to receive a full refund. Issues with future orders are not guaranteed a return or refund. All returns must be made within the 30-day window, no items can be returned after this period. It typically takes the company up to two weeks to process returns.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
50
This brand offers products that are on the pricey side.
Sustainability Score
90
/
100
This brand offers products that are on the pricey side.
Quality Score
95
/
100
This brand offers products that are on the pricey side.
DTCetc Score
78.33333333333333
/
100
This brand offers products that are on the pricey side.
Target Audience

Health-conscious adults

Stereotype

Healthy

Pricing Rating
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
50
This is a placeholder
Sustainability Score
90
/
100
This is a placeholder
Quality Score
95
/
100
This is a placeholder
DTCetc Score
78.33333333333333
/
100
This is a placeholder

Brands Like care/of

Looking for brands similar to care/of

We've got you covered. Check out this list of similar Wellness brands that customers of care/of love.

goop

Goop is a curated commerce experience that will become a destination for the very best in wellness shopping and inspiration.

Hers

The future of healthcare is here. From birth control to skin care, sexual health supplements to allergy relief, Hers has everything you need to live healthy. Prescribed by doctors online and shipped directly to your home, they're your one-stop shop for all things women's health.

hims

Hims & Hers Health, Inc. (HIMS), is a telehealth company that sells prescription and over-the-counter drugs online, as well as personal care products. The Company sells non-prescription products for hair loss and men's hair replacement and all of the COMBOS products are covered by the United States Food & Drug Administration (FDA).

Keeps

Keeps is a doctor-recommended hair loss treatment platform that allows you to get started immediately on the only FDA-approved hair loss treatments. It offers a consultation, doctor diagnosis of your type of hair loss, and matching to appropriate treatments for you.

rootine

Rootine focuses on delivering a personalized experience that is convenient for you. From a simple at-home test to a full, 1:1 micronutrients program based on your specific needs. Our technology and service team will work with your healthcare professional to ensure you are receiving the best care through every step, and monitor your health progress digitally - no in-person visits required.

Seed

Seed develops, manufactures and offers a suite of clinically-studied probiotic dietary supplements designed to impact human and planetary health.

Vital Proteins

Our mission is to provide clean, organic, pasture-raised collagen peptides and grass fed beef gelatin to help people live their best life during this fast-moving world. We believe that whole food based nutrition containing our protein powders are essential for one's overall health, fitness and wellbeing.

Neuro Mints

Neuro Mints is a health and wellness brand founded by two friends with a mission to focus on innovation, quality ingredients, and giving back. They offer a variety of products that target different aspects of the mind and have already sold over 30 million products, receiving recognition from notable media outlets.

Ristela

Ristela is a hormone-free natural supplement created by Bonafide Health, a team of 50 experts in medicine, nutrition, and science, to bring better health to women. Ristela is specifically designed to enhance libido and sexual satisfaction and is recommended by over 8,000 doctors. Bonafide Health is dedicated to sustainability and featured in noteworthy platforms such as Good Morning America, The New York Times, Doctor Radio, and Allure Magazine.

WeAreFeel Supplements

WeAreFeel Supplements is an award-winning delivery service founded in 2019 by Boris Hodakel. Offering natural, science-backed supplements for sleep, joints, focus, immunity, and other important elements, WeAreFeel promises clean, transparent, sustainable, and affordable products with biodegradable and plastic-free packaging that is non-GMO, vegetarian, and vegan friendly.

Be the first to know the hottest in online brands.