Brandless

No middlemen. No inventory. No markups. Zero Fancy, Brandless is a new kind of brand—one that builds products for you, cuts out the middlemen, and passes along the savings. And these aren’t just a few good products, they’re 115 carefully curated items: snacks, beauty essentials, cleaning supplies, pantry staples. You name it!

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CPG
Specialty
Socials
80
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100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

Brandless on Socials

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Popular Products

About Brandless

Brandless is an online marketplace founded in 2017 by Tina Sharkey and Ido Leffler with the mission to provide high-quality products at an affordable price. Their products range from cleaning supplies, beauty products, travel carry-ons, health and wellness products, and essentials for infants and nurseries. All items are toxin-free, sustainable, and organically sourced. Brandless has been featured in notable publications such as Forbes, Business Insider, and E! magazine. The company has experienced some changes in operations and leadership, but continues to offer their products at an affordable price.

Brandless Pros & Cons according to customers

Pros
  • Products are eco-consciously packaged and worked well.
  • Variety of kitchen supplies and home goods that are of good quality.
  • Easy to calculate pricing and great selection of products.
  • Foot cream is of good quality and inexpensive.
  • Convenient to get a variety of pantry staples and personal care items in one box.
Cons
  • Hard to build loyalty around “brandless” products.
  • No longer offer food items.
  • Quality decreased when the company expanded quickly.
  • Products are no different from those at a regular grocery store.
  • Some products are overpriced for their size.
  • Dog balls have been discontinued.
  • Personal care items are not very good.

Brandless's Shipping Policy

Brandless offers domestic shipping to customers within the United States using FedEx and USPS. Orders over $50 qualify for free shipping and take 3-5 business days to deliver. Customers receive a confirmation email and tracking number upon processing. International shipping and shipping to Hawaii, Alaska, and Puerto Rico are not available.

Brandless's Return Policy

The Brandless return policy states that customers must contact customer service within 100 days of purchase to receive a refund. Customers must provide proof of purchase and the item must be in its original condition to be eligible for a refund. The company does not specify how long it takes to process a return. There are no restrictions on what items can be returned, and all items are eligible for a refund within the 100 day time frame.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
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This brand offers products that are on the pricey side.
Sustainability Score
90
/
100
This brand offers products that are on the pricey side.
Quality Score
90
/
100
This brand offers products that are on the pricey side.
DTCetc Score
80
/
100
This brand offers products that are on the pricey side.
Target Audience

Value-conscious shoppers

Stereotype

Eco-conscious

Pricing Rating
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60
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Sustainability Score
90
/
100
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Quality Score
90
/
100
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DTCetc Score
80
/
100
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