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goop

Goop is a curated commerce experience that will become a destination for the very best in wellness shopping and inspiration.

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Milk Bar
CPG

Welcome to the world of Milk Bar, an award-winning bakery known for its delicious and playful desserts. Located in New York City, Los Angeles, and Chicago, Milk Bar offers many delicious treats such as Cereal Milk™ Soft Serve, Compost Cookies®, and desserts that feature Christina's signature use of modern ingredients like pretzel brittle, potato chips, and sprinkles.

The Ara Edit
Apparel

The Ara Edit is an online fashion retail platform that focuses on South Asian fashion and culture. The brand is known for its carefully curated selection of designer pieces that speak to a global audience, offering colorful, versatile, and well-constructed items that blend contemporary and heritage styles. The designers featured on The Ara Edit are bold and innovative, at the forefront of fashion in India and the greater Indian subcontinent. They draw inspiration from South Asian textiles and heritage, creating contemporary pieces that meld traditional styles and silhouettes with global trends.

Frank Darling
Apparel

Frank Darling is a New York-based online jewelry store that offers beautiful, handcrafted wedding and engagement bands made from 100% recycled gold and ethically sourced diamonds. Customers can choose from pre-designed rings or create their own unique piece with the 'DIY' service.

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