Backdrop

Backdrop is the eco-friendly and socially conscious paint brand that transforms spaces. With low-VOC, Green Wise certified, and low-odor paints, easy color sampling, and a recyclable metal paint can, Backdrop makes painting easy and sustainable.

Socials
98
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DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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About Backdrop

Backdrop is a premium paint brand founded by a family with a passion for transforming spaces. Their premium quality paints are low-VOC, Green Wise certified, and low-odor, making them eco-friendly and safe for use in any home. Backdrop offers easy color sampling and a variety of painting supplies, including an award-winning, redesigned metal paint can that is recyclable stainless steel. They are also the first Climate Neutral Certified paint brand, meaning they have a net-zero carbon footprint. Backdrop believes in giving back and has partnered with The International Rescue Committee, a non-profit organization that helps families displaced from their homes due to conflict and disaster. With Backdrop, customers can express themselves and transform their space without unnecessary pain.

Backdrop Pros & Cons according to customers

Pros
  • The paint covered extremely well, didn't drip, didn't streak, and the color is gorgeous in person.
  • The entire Backdrop experience was simple and elegant, and the paint and supplies were delivered the next day.
  • The quality is outstanding, and the color options have so much depth.
  • The colors were perfect, and the ease of use made painting a breeze.
  • Back Drop makes excellent paint and offers a nice, but not overwhelming selection of colors to choose from.
  • The paint goes on smooth and easy, covers well, and barely smells a whiff.
  • Backdrop offers 50+ unique paint colors with low odor and VOC, is vegan and cruelty-free, and offers financing options via Afterpay and a Trade Program.
Cons
  • Less variety of colors than other brands (only a con if you love lots of options)
  • No international shipping
  • No free returns
  • On the pricier end of the paint market

Backdrop's Shipping Policy

Backdrop offers fast and free standard shipping on all orders of paint and supplies to the contiguous 48 states in the US as well as Canada. Orders are typically processed within 24 hours and shipped via FedEx/UPS Ground, which takes an average of 1-3 business days. Samples ship for $2 via USPS or $5 via FedEx Ground Shipping, both with an average shipping time of 3-5 business days. Schumacher wallpaper products are shipped separately from Backdrop items and take about 48 hours to ship for in-stock products. Unfortunately, Backdrop is unable to deliver to P.O. Boxes.

Backdrop's Return Policy

Backdrop offers a flexible return policy for their products. Unopened paint and unused supplies can be returned without any deadline, and there is a $10 restocking fee per item returned. However, 5 Gallon Buckets, sample swatches, and apparel are final sale. If the original order received volume-based pricing discounts, the refund amount may be adjusted based on the returned quantities. For wallcoverings, returns are accepted within 30 days, provided they are returned in pristine condition. Memo samples, however, are final sale.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
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80
This brand offers products that are on the pricey side.
Sustainability Score
96
/
100
This brand offers products that are on the pricey side.
Quality Score
92
/
100
This brand offers products that are on the pricey side.
DTCetc Score
98
/
100
This brand offers products that are on the pricey side.
Target Audience

Eco-conscious homeowners

Stereotype

Eco-conscious

Pricing Rating
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80
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Sustainability Score
96
/
100
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Quality Score
92
/
100
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DTCetc Score
98
/
100
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