Surreal

Surreal is the perfect choice for those seeking a healthy and delicious breakfast option that aligns with their playful and wellness-focused lifestyle. With zero sugar and inventive flavors, Surreal adds a touch of creativity to your morning routine.

Category
CPG
Specialty
Socials
79
/
100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

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About Surreal

Surreal is a brand of healthy cereals that was founded by a group of passionate individuals who wanted to change the way people think about breakfast. Surreal offers a range of cereals that are packed with good things to fuel your day and have zero sugar, yet taste just like the great cereal of the past. The brand is named Surreal because it shouldn't work, but it does, brilliantly. If you are looking for a healthy and delicious breakfast option, Surreal is the perfect choice for you.

Surreal Pros & Cons according to customers

Pros
  • Delicious cereal with the perfect amount of sweetness
  • Good alternative to regular sugar with better nutritional stats
  • Hilarious and top-notch marketing
  • Tastes so good it's hard to believe it's healthy
  • Fun flavors and keeps one much fuller than normal cereal
Cons
  • Consuming Surreal cereal caused abdominal pain and strong, unpleasant sweetener aftertaste, leading to horrific flatulence. (Kathleen)
  • The cereal had a powdery, fake taste and was too sweet, making it inedible and a waste of money. (Tara)

Surreal's Shipping Policy

Surreal offers a 2-3 working day shipping policy for all orders. While there may be occasional issues encountered by couriers, the brand promises to keep customers informed of any delays. At this stage, Surreal does not offer next day delivery, but customers can sign up for the newsletter to receive updates.

Surreal's Return Policy

Surreal's return policy allows customers to contact them at hello@eatsurreal.co.uk in case there is an issue with their order. The company promises to do their best to resolve the problem.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
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75
This brand offers products that are on the pricey side.
Sustainability Score
70
/
100
This brand offers products that are on the pricey side.
Quality Score
80
/
100
This brand offers products that are on the pricey side.
DTCetc Score
79
/
100
This brand offers products that are on the pricey side.
Target Audience

Playful health enthusiasts

Stereotype

Health-conscious

Pricing Rating
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75
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Sustainability Score
70
/
100
This is a placeholder
Quality Score
80
/
100
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DTCetc Score
79
/
100
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