Squigs

Squigs is a headcare brand that offers a comprehensive approach to caring for your scalp and face. Founded by a former editor, their products are free from synthetic fragrances and dyes, and emphasize the transformative power of good ingredients. Plus, they donate a percentage of proceeds to a mental health charity.

Category
Beauty
Specialty
Socials
80
/
100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

Squigs on Socials

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Popular Products

About Squigs

Squigs is a headcare brand founded by Nikita, a former editor for various top media outlets, in an effort to create effective and enjoyable products free from synthetic fragrances and dyes. Inspired by traditional Indian hair oiling and the DIY products from her childhood, Squigs offers a comprehensive approach to caring for both the skin on your face and scalp. The brand believes in the transformative power of good ingredients and models a better way of talking about beauty, emphasizing efficacy and enjoyability over the idea of perfection. Squigs also donates a percentage of proceeds to a mental health charity, reflecting their belief that taking care of what's inside your head is just as important as taking care of what's outside.

Squigs Pros & Cons according to customers

Pros
  • Squigs is effective in treating psoriasis and dandruff, even for those with mild hair loss, and has a pleasant scent.
  • The product is lightweight and leaves hair shiny and soft, making it a favorite among those with bleached or damaged hair.
  • The scent is subtle and pleasant, and the product effectively treats eczema on the scalp.
  • It hydrates hair and leaves it healthy-looking and shiny, and is easy to wash out.
Cons

Squigs's Shipping Policy

Squigs is a small team that currently only ships within the United States. Once an order is processed, customers will receive a tracking number and can expect their package to arrive within 2-8 business days. It is important to note that Squigs is not liable for lost or stolen packages once they have left their facility and are with the delivery service. However, they are willing to help file a claim if necessary.

Squigs's Return Policy

Squigs customers should be aware that the brand does not currently offer refunds or exchanges.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
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This brand offers products that are on the pricey side.
Sustainability Score
85
/
100
This brand offers products that are on the pricey side.
Quality Score
85
/
100
This brand offers products that are on the pricey side.
DTCetc Score
80
/
100
This brand offers products that are on the pricey side.
Target Audience

Eco-conscious millennials

Stereotype

Eco-conscious

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Sustainability Score
85
/
100
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Quality Score
85
/
100
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DTCetc Score
80
/
100
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