Sol de Janeiro

Sol de Janeiro is a Brazilian-born beauty brand that celebrates body positivity and provides luxurious, vegan, sustainably sourced and cruelty-free hair and body care products. Their cult-favorite Brazilian Bum Bum Cream has been featured on numerous media outlets and won awards such as the Allure Readers Choice Best of Beauty award in 2020.

Category
Beauty
Socials
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100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

Sol de Janeiro on Socials

Popular Products

About Sol de Janeiro

Sol de Janeiro is a Brazilian-based company founded in 2015 by Camila Pierotti, Heela Yang, and Marc Capra. The company sells hair care and body care products with a beach-heavy aesthetic, including their popular Brazilian Bum Bum Cream. Their products are vegan, cruelty-free, made in the USA, reef safe, and sustainably sourced. Sol de Janeiro has a strong emphasis on body positivity and offers Afterpay as an alternative payment option. Their products have been featured on numerous media outlets and won awards including the Allure Readers Choice Best of Beauty award in 2020.

Sol de Janeiro Pros & Cons according to customers

Pros
  • Fast-drying and not greasy, allowing for easy application and leggings to be put on shortly after.
  • Good amount of product for the price and smells great.
  • Smooth and sinks into skin quickly.
  • Long-lasting body sprays and compliments received when using the product.
  • Moisturizing and smells great.
  • Good quality products.
Cons
  • Nothing negative to report on just yet, stay tuned!

Sol de Janeiro's Shipping Policy

For domestic orders in the US and Canada, Sol de Janeiro offers free standard US shipping on orders that total $35 or more. Orders are typically delivered within 7 to 10 business days from when they were placed. They also offer 2-day shipping for an additional fee. For international orders, Sol de Janeiro does not offer shipping services at this time.

Sol de Janeiro's Return Policy

Sol de Janeiro Bum Bum Cream offers customers a 60-day window to return products purchased directly from their website for a full or partial refund. Customers are responsible for all shipping and handling fees. To initiate the return process, customers must contact the customer service team. The return must be made within 60 days of purchase and all products must be in their original condition. The company does not provide information on how long it takes to process a return.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
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This brand offers products that are on the pricey side.
Sustainability Score
90
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100
This brand offers products that are on the pricey side.
Quality Score
95
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100
This brand offers products that are on the pricey side.
DTCetc Score
78.33333333333333
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100
This brand offers products that are on the pricey side.
Target Audience

Luxury Consumers

Stereotype

Boho

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Sustainability Score
90
/
100
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Quality Score
95
/
100
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DTCetc Score
78.33333333333333
/
100
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