ColourPop

ColourPop is a brand that believes makeup shouldn't cost you more than the price of an album, which is why we're committed to launching products in hit-you-in-the-face hues at prices everyone can love. Offering up fun, cool-girl colors in matte and satin formulas for lippies, eyeshadows, blushes and highlighters, this cult favorite was founded by Laura and John Nelson in 2014.

Category
Beauty
Socials
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100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

ColourPop on Socials

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ColourPop (@ColourPop) • Instagram photos and videos

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About ColourPop

ColourPop Pros & Cons according to customers

Pros
Cons

ColourPop's Shipping Policy

ColourPop's Return Policy

DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
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This brand offers products that are on the pricey side.
Sustainability Score
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100
This brand offers products that are on the pricey side.
Quality Score
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100
This brand offers products that are on the pricey side.
DTCetc Score
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100
This brand offers products that are on the pricey side.
Target Audience

Stereotype

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Sustainability Score
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100
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Quality Score
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100
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DTCetc Score
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100
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