Billie

Billie is a women-first body care brand that offers top-quality essentials designed to support women's routines and choices without reinforcing harmful body norms. Their mission is to undo unfair social pressures and empower women worldwide through meaningful donations to women-first organizations and nonprofits.

Category
Beauty
Socials
73
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DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

Billie on Socials

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Billie (@Billie) • Instagram photos and videos

Popular Products

About Billie

Billie is a women-first body care brand founded in 2017 by Georgina Gooley and Jason Bravman. The company is committed to creating feel-good body products without the feel-bad body pressures that usually come with them. Billie offers a range of top-quality essentials that work harder and smarter to support women's routines, choices, and flow. Their products have a purpose, championing the whole spectrum of womankind and celebrating the infinite ways women can look, feel, and be in the world. Billie's mission is to undo the unfair social pressures women face, starting with double standards around shaving and body care. They have partnered with women-first organizations and nonprofits that specifically support Black and AAPI communities, making meaningful donations that help empower women worldwide.

Billie Pros & Cons according to customers

Pros
  • Billie razors do the job well without causing nicks and are priced reasonably
  • Customer service is excellent
  • The face wipes and lip balm are also highly effective and leave customers feeling satisfied
  • Billie values and takes care of its customers
Cons
  • Customers have reported being charged for products they did not receive
  • Some customers have had difficulty canceling their subscriptions and continue to be billed
  • One customer reported being charged for over a year despite canceling their subscription
  • Overall, customers have expressed frustration with the company's billing practices

Billie's Shipping Policy

Billie offers shipping to all 50 states in the U.S., including P.O. Boxes and military addresses. Shipping is free for razor and Wonder Wipes subscriptions and for all orders over $15. For all other orders, shipping costs $4. Orders typically arrive in 4-7 business days, but due to shipping network delays, deliveries may take a few extra days. Refill blade shipments usually arrive within 7-14 business days from the ship date, but can take up to an additional week.

Billie's Return Policy

Billie has a return policy that allows customers to return damaged or incomplete orders within 30 days of receipt. To initiate a return, customers must email the company at hello@mybillie.com. The company will then work to make things right for the customer. There is no information available on the time it takes for the company to process a return. It is unclear if there are any restrictions on returns or if there are any items that cannot be returned.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
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85
This brand offers products that are on the pricey side.
Sustainability Score
80
/
100
This brand offers products that are on the pricey side.
Quality Score
72
/
100
This brand offers products that are on the pricey side.
DTCetc Score
73
/
100
This brand offers products that are on the pricey side.
Target Audience

Empowered women, socially-conscious consumers, body-positive advocates

Stereotype

Empowered

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85
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Sustainability Score
80
/
100
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Quality Score
72
/
100
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DTCetc Score
73
/
100
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