The Nue Co

At The Nue Co. we are redefining supplements - the way you feel about them, the way to take them. We merge science and natural innovation to offer functional supplements for those who are mindful of their health, yet not defined by it. Creating targeted solutions to gut health as well as sleep, stress and skin issues.

Category
Wellness
Specialty
Socials
84
/
100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

The Nue Co on Socials

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Popular Products

About The Nue Co

The Nue Co. is a lifestyle brand founded in 2017 by Jules Miller that sells natural wellness products. Their mission is to help people improve their relationship with health using science and nature, creating gentle and effective remedies with clinically proven ingredients from Ayurvedic and Chinese medicine. The brand is based in London and Los Angeles and is transparent with their ingredients and process. Their products are organic, vegan, cruelty-free, and gluten-free, and they offer free US standard shipping and 15% off your first order.

The Nue Co Pros & Cons according to customers

Pros
  • The quiz on the site gave direction towards products, and the prebiotic/probiotic has been taken for a month with good results.
  • The rebalance product has pre and probiotics, and the packaging is beautiful.
  • The vitamins are named based on clear results, and the skin care products, especially the topical C, have great results.
  • The vitamin c spray is a game changer, and the Debloat+ supplement has been helpful with chronic bloating.
  • The package is aesthetically pleasing, and the brand story and visuals are great.
Cons
  • The prebiotic/probiotic may be more into the branding than the actual product.
  • The rebalance product has a high price point.
  • The functional fragrance was not liked.
  • The topical-c powder was a pain to use.
  • The magnesium ease spray had a broken spray top.
  • The product caused chronic bloating for some people.
  • The capsules are too large to swallow.
  • The delivery was not ideal and the company needs to be more transparent about possible negative effects.

The Nue Co's Shipping Policy

The Nue Co offers shipping throughout the US. For domestic orders, they offer Free Standard Shipping with a 1-3 business day processing time and a 5-10 business day delivery time. Express Shipping has a 1-2 business day processing time and a 2-3 business day delivery time, Expedited Shipping has a 1 business day processing time and a 1-2 business day delivery time. For customers in New York and Brooklyn, they also offer Same Day Delivery, with orders received by 5 pm arriving by 8 pm the same day. All shipping rates are calculated at the time of purchase. There is currently no international shipping offered.

The Nue Co's Return Policy

The Nue Co offers a generous return policy that allows customers to return their regularly purchased products within 30 days of purchase. Customers can contact the brand at [email protected] to initiate the return process, and the company will provide a prepaid shipping label and issue a refund or credit for subscription purchases. There are no restrictions on items that can be returned, and the company typically processes returns within a few days.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
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75
This brand offers products that are on the pricey side.
Sustainability Score
90
/
100
This brand offers products that are on the pricey side.
Quality Score
90
/
100
This brand offers products that are on the pricey side.
DTCetc Score
84
/
100
This brand offers products that are on the pricey side.
Target Audience

Wellness seekers

Stereotype

Health-conscious

Pricing Rating
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75
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Sustainability Score
90
/
100
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Quality Score
90
/
100
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DTCetc Score
84
/
100
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