Lemon Perfect

Lemon Perfect hydrates with a refreshing lemon flavor, sans sugar and artificial additives. Thanks to a recent $31 million investment, it's set to scale to over 40,000 distribution points by 2022.

Category
CPG
Specialty
Socials
79
/
100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
Non GMO
Organic
Gluten Free

DTCetc’s Take

Lemon Perfect on Socials

Popular Products

About Lemon Perfect

Lemon Perfect is a fast-rising hydrating lemon water brand founded in 2018 by Yanni Hufnagel with a mission to promote healthy hydration and deliver the joy of flavor—anytime, anywhere, and for everyone. Lemon Perfect offers a super-refreshing, great-tasting, and hydrating flavored lemon water with zero sugar and no artificial flavors or sweeteners. Powered by squeezed organic lemons, Lemon Perfect contains electrolytes from potassium and is packed with vitamin C, making healthy hydration more convenient, delicious, and refreshing than ever. With the recent investment of $31 million in Series A from an influential network of investors, including Beyoncé Knowles-Carter, Lemon Perfect plans to scale the brand to over 40,000 points of distribution by the end of 2022.

Lemon Perfect Pros & Cons according to customers

Pros
  • The various lemon flavors are enjoyable and not too acidic, making it easier on the stomach.
  • The Peach Raspberry flavor is a great alternative to soda and artificial sweeteners, and is good for those with IBS.
  • The Four Flavor Variety pack is high in Vitamin C, low in calories and carbs, making it a great option for those counting calories.
  • The Pineapple Coconut flavor tastes like a piña colada and is a favorite among the other flavors.
  • The 6-Flavor Variety pack is a great value and healthier than other carbonated drinks.
  • The Just Lemon flavor is refreshing and a great alternative to sodas and caffeine drinks.
  • The Lemon Perfect water is a great option for those trying to cut back on sugary drinks and wean off caffeine.
  • The Lemon Perfect water is enjoyable and recommended for daily consumption.
Cons
  • The expiration date on the product seems unreliable, with some cases expiring in 6-9 months instead of the advertised 9-12 months
  • Some customers are concerned about the health risks associated with the main ingredient, erythritol
  • The lemon flavor is overpowering and artificial, making the drink unpleasant to consume
  • Some cases arrived damaged and unsafe to drink
  • Customers were disappointed with the taste and would not purchase the product again

Lemon Perfect's Shipping Policy

Lemon Perfect offers a standard shipping method of 2-3 business days, with same-day or two-hour options available in select cities. Free shipping is available for orders of $45 or more, while one case of Lemon Perfect incurs a $10.00 shipping fee.

Lemon Perfect's Return Policy

Lemon Perfect offers a 30-day refund policy for their online orders. If customers are not satisfied with their purchase, they can request a refund by contacting Lemon Perfect within 30 days of receiving their order. Refunds are limited to one case per person and only applicable for the first try of a new flavor. The company recommends customers try their custom variety pack to discover their favorite flavor. Lemon Perfect must be consumed cold, and customers should let it chill in the fridge before drinking. Refunds will be automatically refunded to the original payment method, but it may take 5-10 business days for the bank or credit card company to process and post the refund. The company does not accept returns due to the consumable nature of their products. If customers receive a defective, damaged, or wrong item, they should contact the company immediately to evaluate the issue and make it right.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
80
This brand offers products that are on the pricey side.
Sustainability Score
70
/
100
This brand offers products that are on the pricey side.
Quality Score
80
/
100
This brand offers products that are on the pricey side.
DTCetc Score
79
/
100
This brand offers products that are on the pricey side.
Target Audience

Health-conscious consumers

Stereotype

Health-conscious

Pricing Rating
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
80
This is a placeholder
Sustainability Score
70
/
100
This is a placeholder
Quality Score
80
/
100
This is a placeholder
DTCetc Score
79
/
100
This is a placeholder

Brands Like Lemon Perfect

Looking for brands similar to Lemon Perfect

We've got you covered. Check out this list of similar CPG brands that customers of Lemon Perfect love.

Lark

Lark is a sustainable brand committed to minimizing waste and preserving the planet. Their products are designed to combat single-use packaging, making them perfect for environmentally conscious individuals who believe in closed-loop solutions.

PRIME

PRIME is the underdog story turned beverage brand that's taking the world by storm. Founded by rivals KSI and Logan Paul, their focus on quality and taste is unmatched. Try PRIME Hydration for a taste that's both functional and delicious.

Good Mylk

Good Mylk is the game-changing, industry-disrupting plant-based milk brand for the health-conscious. Made with only real food ingredients, it inspires change in eating habits and fosters a community that thrives on shared values.

Magic Mind

Get ready to work some magic with Magic Mind! This revolutionary productivity shot is packed with 13 active ingredients to fuel your energy, cognition, and stress management. Perfect for busy professionals, students, and anyone looking for a natural boost that lasts up to 10 days.

Amass

Amass is a modern-day botanics brand that offers clean botanics for social and self-care rituals. From botanical spirits to personal care products, Amass uses natural, non-GMO botanical ingredients that are carefully selected for a cleaner cocktail or sensory ritual.

Amora Coffee

Indulge in Amora Coffee's exquisite collection of over 70 varieties, including naturally grown blends that are both organically grown and fair trade. Experience the highest level of customer service and sustainable practices.

Aplos

Aplos: Natural Magic offers a range of non-alcoholic spirits perfect for those seeking a mindful, magical experience. Each product is designed to relieve tension and ignite connections, while celebrating the beauty of everyday life.

Artet

Artet is the perfect blend of cannabis and aperitivo culture. This non-alcoholic, cannabis-infused aperitif is perfect for enhancing social experiences and is dedicated to supporting those affected by cannabis policing.

Aura Bora

Aura Bora is a sparkling water brand that combines real herbs, fruits, and flowers with purified water to create delicious and healthy drinks. With a commitment to sustainability, they donate 1% of sales to conservation non-profits and use infinitely recyclable aluminum packaging.

Avec

Avec offers a healthier and more sustainable option for cocktail lovers. With natural sweeteners and real ingredients, their mixers are perfect for those who prioritize their well-being.

Be the first to know the hottest in online brands.