Caraa

Caraa is the ultimate brand for the fashion-savvy urbanite. Their bags are beautifully crafted and designed with the modern lifestyle in mind, making them perfect for gym-goers and city dwellers alike.

Category
Apparel
Socials
62
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100
DTCetc Score
Brand Tags
Clean
Zero-waste
Asian Owned
Diverse Brand
Emerging Brand
Immigrant Founders
Influencer Approved
Creulty Free
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DTCetc’s Take

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Popular Products

About Caraa

Caraa is a sport bag and accessory company that was founded in 2015 by Carmen Chen Wu and Aaron Luo. Their mission is to reimagine handbags for modern life, with a focus on creating beautiful yet utilitarian bags to help maneuver through the city's unique hyper-paced lifestyle. Caraa's products are designed with the customer in mind, with ever-evolving designs that take customer feedback into consideration. Whether you're looking for a bag to carry your gym essentials or your everyday items, Caraa has a style for you.

Caraa Pros & Cons according to customers

Pros
  • The studio bag is durable and stylish for commuting in Manhattan
  • The diaper bag is functional and cute
  • CARAA offers luxury quality at an affordable price point
  • The masks are a favorite and shipping is fast and free
  • The bags are great for carrying lighter items and are long-lasting when used appropriately
Cons
  • Carra bags are low quality, with handles that flake off and stitching that falls apart quickly.
  • Customer service is lacking, with broken live chat, unanswered emails, and phone lines that hang up on customers.
  • There are concerns about the authenticity of positive reviews on the website, with claims that negative reviews are deleted.
  • Some products are not as described, such as masks that are not breathable and diaper bags that are not actually waterproof.
  • Shipping can take longer than promised, with poor communication about delays.

Caraa's Shipping Policy

Caraa offers global shipping, including to PO boxes and military bases. The brand offers complimentary standard shipping for all orders $35 and higher to the 48 contiguous US states. International shipping charges vary depending on the location, with Hawaii, Alaska, and US Territories costing an additional $30, Canada costing $45, Central & South America costing $65, Asia costing $75, Europe and UK costing $65, Middle East and Africa costing $110, and Oceania costing $85. Customers are responsible for any customs fees, duties, or taxes that may apply upon delivery for international orders. The brand strives to ship all orders placed before 12:00PM (ET) within 2 business days, regardless of shipping speed selected, unless the item is on preorder. Preorder items will ship on the date specified on the collection, product, and cart pages. Domestic packages typically take up to 5 business days once shipped to arrive. If the option to expedite ship does not appear at checkout, customers can email hello@caraa.co to request expedited shipping.

Caraa's Return Policy

Caraa offers returns and exchanges on new and unused items within 21 days of shipment, except for final sale items such as masks, croco, vaqueta, and sale items. Customers can initiate returns and exchanges by visiting caraa.loopreturns.com or emailing hello@caraa.co in the case of a manufacturing defect within 48 hours of receiving the order. Customers can exchange eligible items for any available item on the site or receive full purchase amount in store credit. However, all returns are charged a flat $12 fee upon refund, which is deducted from the total refund amount. Caraa does not accept any items that appear used, worn, or are missing components like dust bags or shoe bags. If the return is not accepted, the customer will be notified and the item will be returned back to them. The company is unable to provide shipping labels for international returns at this time, and any shipping costs, duties, or taxes collected upon delivery will be nonrefundable.
DTCetc Bottomline
Target Audience
Young Adults
Stereotype
Tech-savvy
Pricing Rating
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70
This brand offers products that are on the pricey side.
Sustainability Score
60
/
100
This brand offers products that are on the pricey side.
Quality Score
60
/
100
This brand offers products that are on the pricey side.
DTCetc Score
62
/
100
This brand offers products that are on the pricey side.
Target Audience

Urban professionals, fitness enthusiasts, fashion-conscious

Stereotype

Urbanite

Pricing Rating
$
$
$
$
$
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$
$
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$
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70
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Sustainability Score
60
/
100
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Quality Score
60
/
100
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DTCetc Score
62
/
100
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